AI Ecommerce Analyst

Connect your marketing stack. Ask questions in plain English.

Get answers in minutes, not weeks.

1. Connect AI to
Your Data

Overlook connects directly to your marketing platforms via secure OAuth. No exports, no uploads, no copy/paste. Your AI analyst has the same access to data that you do.

Ecommerce: Shopify, BigCommerce - orders, products, customers

Ads: Google Ads, Meta Ads - campaigns, spend, conversions

Analytics: GA4, Search Console - traffic, behavior, conversions

Email/SMS: Klaviyo, Attentive - campaigns, engagement, revenue

The Copy-Paste Trap

You've tried pasting reports into AI. Here's how that usually goes:

AI in a Browser
Overlook
Getting data
Export CSV → paste → "I need more context" → export again → paste again → repeat until you could've done it yourself
Connected directly to your platforms. Pulls what it needs, follows up on its own.
Doing math
"Show me top 5 campaigns" → wrong sort order, scrambled labels, confident but incorrect numbers
Real calculators do the math. AI decides what to analyze, but doesn't guess at arithmetic.
Sharing results
Copy the response into a doc. Manually update it next week. Hope you remember how you got there.
Live dashboard that refreshes automatically. Share a link, not a PDF.

2. AI Does
Deep Analysis

Ask why something happened, not just what. Overlook investigates like a senior analyst - checking traffic mix, campaign changes, inventory issues, and more. It finds the root cause, not just the symptom.

Find when things changed: Pinpoint the exact day metrics shifted

Find why things changed: Identify which segments, campaigns, or products drove the change

Correlate with actions: See what you changed (ads, GTM, site) when metrics moved

Watch what happened: Pull session recordings to see the actual user experience

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3. AI Builds
Live Dashboards

As Overlook analyzes, it builds visual reports with charts, tables, and evidence. Save them as dashboards, export to PDF, or share with your team. Analysis becomes artifact.

Dynamic visualizations: Charts and tables generated as the AI investigates

Save as dashboard: Turn any analysis into a reusable dashboard

Export anywhere: PDF, Google Slides, CSV - whatever your stakeholders need

Share with evidence: Every insight includes the data that supports it

Screenshot showing a dynamic report being built during analysis